If you love basketball or football of days old, you understand the thrill of rivalries. Most fans of anything are open minded enough to accept that the best team should win, if the game is played fairly. In come the technology age and it’s heavy hitters and major rivals: Microsoft and Apple. It’s always exciting to watch the back and forth of those who live by Microsoft products as opposed to those who love all that’s Apple. I mean people get just as adamant as the fans rooting for their favorite sports team. Sometimes even more so because these two companies affect the lives and livelihoods of millions of people for the better or worse.
So what is the current situation in this lively stand off? Well, recently Apple has officially taken the reigns as the largest tech company in the world, leaving Microsoft trailing in the wind. This has given members of the Apple world, often considered the under dog, the thumbs up they need to argue even more rigorously: Pro APPLE! The technology giant responsible for popular items such as the iPhone has pulled ahead of its long time rival after the official release of the iPad. Microsoft and Apple’s rivalry to provide technology forward products have resulted in the creation of wonderful products such as the iPod, Zune, Win Phone 7 and the popular iPhone.
Apple founder Steve Jobs claims bragging rights over Microsoft founder Bill Gates after three decades of trailing the competition. The close of the New York Market revealed Apple’s value at an estimate $222 billion dollars compared to $219 billion dollars. So maybe not such a major TKO or knock out, but definitely cause for celebration, when you been the underdog for so many years.
Apple has received the advantage by tapping into the tablet technology market, which Microsoft has yet to touch. Microsoft enthusiasts are ever hopeful. They cling to the hope of seeing the rise of the titan once more in the technology field. Many consumers and gadget lovers are waiting in anticipation to become a part of the next big thing that Microsoft will release to combat this major win by Apple. Many outside of the tech world allege that the rivalry is much more serious and dangerous than many people know. Everyone remembers that Microsoft was sued by the government and many allege that their founders desire for a monopoly in the world of technology has led to some very unethical practices. However for those who are simply tech heads they love the battles and anxiously await the next best thing. No matter what side your own or how you research the subject, the rivalry between Apple and Microsoft has provided technological wonders beyond our wildest dreams and expectations.
Microsoft has dominated the technology market over three decades. The bundling of hardware, software and the standardized use of Microsoft Office made Bill Gates the triumphant leader in the battle for consumer attention. Albeit, by some accounts, unethically. Steve Job’s previous attempts to take control of the market failed to conquer the titan Microsoft until the eclipse of the iPhone. Many iPhone users will tell you that for them the battle was won once and for all at this point in technology history. However, the creation of the advanced smart phone with a touch screen, application access and sleek appearance also gave Apple the standing ground and hard hitting punch to being the battle for NASDAQ market values. Microsoft reciprocated with the creation of the Zune, permitting users to transfer information through infrared technology, touch screen capability and limited application access. This was a moderate success and Apple was still reigning in the minds of many.
A major buzz was created over the new touch screen tablet by Apple caused uproar with consumers. When I say uproar, I truly mean it. The media was totally consumed with first time owners of anything apple and would pay good money if you could write or blog about it. Technology and computer enthusiasts lined the streets to own the new break in technology. Upon the release Apple’s of this work, sales jumped by more than 36.5 billion and created a waiting list for consumers whom exceeded store demands. When was the last time this happened with the release of anything in the world of technology? Apple truly has something special with the iPad. Since the launch of this item there has been careful debate of the next step for Microsoft. The former technology leader has fallen more than 13.94 percent in the NASDAQ standings while Apple has risen 32.88 percent. Shareholders rejoice at the change and potential investors have renewed their faith in the rise of the under dog. Where there are investors innovation will continue to follow and we expect to see even more from Apple because of this surge.
Apple’s value has taken a fruitful turn for the best in the recent months and shows no signs of slowing. Microsoft engineers are left baffled but rejuvenated for the competition. As consumers we truly love the rivalry. We are enjoying the new gadgets and advancements that have trickled into the market and solved our need for organization, speed, etc. Waiting for the next technological break through may be as challenging as waiting for tomorrow. Bill Gates and Microsoft engineers have always risen to the competition and provided some of the best products on the market. Microsoft sits in the background and waits with patience as Apple enjoys their moment of glory on NASDAQ.